TY  - CONF
TI  - Strengthening Target Value Design Benefits in Real Estate Market Through Living Labs
C1  - Lima, Peru
C3  - Proc. 29th Annual Conference of the International Group for Lean Construction (IGLC)
SP  - 634
EP  - 643
PY  - 2021
DO  - 10.24928/2021/0202
AU  - Oliva, Carolina A.
AU  - Granja, Ariovaldo D.
AU  - Bridi, Marcelle E.
AU  - Soliman-Junior, João
AU  - Ayo-Adejuyigbe, Moralake
AU  - Tzortzopoulos, Patricia
AD  - Post-Doctoral Researcher, University of Campinas, Brazil, carol_oliva@yahoo.com.br,  orcid.org/0000-0003-2079-5472
AD  - Associate Professor, Laboratory for Construction Management Research (LAGERCON), University  of Campinas, Brazil, adgranja@m.unicamp.br, orcid.org/0000-0002-2964-5609
AD  - PhD Student, Laboratory for Construction Management Research (LAGERCON), University of  Campinas, Brazil, marcelle.bridi@gmail.com, orcid.org/0000-0003-4317-5938 
AD  - Research Assistant, Innovative Design Lab (IDL), University of Huddersfield, UK,  j.solimanjunior@hud.ac.uk, orcid.org/0000-0002-8089-8628
AD  - PhD Student, Innovative Design Lab (IDL), University of Huddersfield, UK, morolake.ayoadejuyigbe@hud.ac.uk
AD  - Professor, Innovative Design Lab (IDL), University of Huddersfield, UK, p.tzortzopoulos@hud.ac.uk,  orcid.org/0000-0002-8740-6753
AB  - The Target Value Design (TVD) is a collaborative process where value drives the design process to achieve the client’s expectations while maintaining the costs and schedule under control. Its application has been successful ing several construction projects, especially in the healthcare context. Applying TVD to the real estate context, however, can be challenging. This paper aims to identify links between TDV and the Living Lab (LL) concept which may potentially help overcome these challenges. LLs are usercentred initiatives that focus on developing innovative solutions through cocreation and collaboration among stakeholders in a real-life context. A review on existing literature was performed to identify how a LL approach can strength TVD in a real state context. The results present opportunities to synergize TVD and LL for a beneficial result.
KW  - Target Value Design
KW  - living labs
KW  - innovation
KW  - real estate
PB  - 
T2  - Proc. 29th Annual Conference of the International Group for Lean Construction (IGLC)
DA  - 2021/07/14
CY  - Lima, Peru
L1  - http://iglc.net/Papers/Details/1934/pdf
L2  - http://iglc.net/Papers/Details/1934
N1  - Export Date: 25 April 2024
DB  - IGLC.net
DP  - IGLC
LA  - English
ER  -