TY  - CONF
TI  - Using the Means-End Approach to Understand Perceived Value by Users of Social Housing Projects
AU  - Brito, Juliana Nunes de Sá
AU  - Formoso, Carlos Torres
AD  - PhD Student, Department of Civil Engineering, Federal University of Rio Grande do Sul, Brazil,  julianabrito.arq@gmail.com
AD  - Associate Professor, Department of Civil Engineering, Federal University of Rio Grande do Sul  (UFRGS), Porto Alegre, RS, Brazil, formoso@ufrgs.br
ED  - Kalsaas, Bo Terje
ED  - Koskela, Lauri
ED  - Saurin, Tarcisio Abreu
PY  - 2014
DA  - 2014/06/25
T2  - 22nd Annual Conference of the International Group for Lean Construction
C3  - 22nd Annual Conference of the International Group for Lean Construction
CY  - Oslo, Norway
SP  - 331
EP  - 341
SN  - 2309-0979 (ISSN)
AB  - The production of social housing projects in Brazil has been criticized for systematically failing to meet the requirements of final users. This criticism comes mainly from post-occupancy evaluation studies carried out by academics. However, most of those studies have focused on the evaluation of housing product attributes, without considering the overall benefits resulting from the project. Due to the complexity of housing products, it is necessary to devise evaluation methods that enable a systematic analysis of the consequences for users. The purpose of this study is to propose a conceptual model that adapts value hierarchy concepts into the social housing context, based on the means-end chain theory. The secondary aim of this study is to propose guidelines for modelling value generation for final users of social housing projects, with the aim of supporting decision making during the product development process. This study was divided into four stages: (a) understanding existing social housing programmes in Brazil; (b) development of the conceptual model for value generation in the social housing context, based on value dimensions proposed in the literature; (c) development of a method for representing value generation in social housing projects; (e) assessment of the proposed solution through the evaluation of a housing project.
KW  - Value
KW  - housing
KW  - product development
KW  - means-end theory.
L1  - https://www.iglc.net/papers/details/1087/pdf
UR  - https://www.iglc.net/papers/details/1087
DB  - IGLC.net
LA  - English
N1  - Export date: 04 October 2026
ER  -